In my 20 years of UX design experience, I’ve learned that A/B testing should be the key element of any product marketing strategy. Continue reading on Medium »
UX Research
Approach to Redesign Jio Saavn App UI for better Usability — UX Case Study
Being very fond of listening to music I chose to evaluate Jio Saavn a popular music app as a part of my case study during a 2-week… Continue reading on…
My first UX case study — Experience, Learnings, Challenges and more
“Certification doesn’t matter”, I heard this often from my fellow UX designers. It could be partially true in the UX industry right now… Continue reading on Medium »
Integrating change management into Agile product design
Practical tools for planning, monitoring and measuring your change program Continue reading on CivicActions »
UX Research
UX Research | Shapes small business
User experience research is vital for growth of small businesses and startups Continue reading on Medium »
Hypothesis Driven UX Research in Enterprises
User experience (UX) research is an essential part of the design process for any product, but it can be particularly beneficial for… Continue reading on Medium »
From LOLs to Aha! Moments
Using Memes as a Research Method for Discovering Hidden Meanings and Insights Continue reading on Medium »
Texto Mercado de UX_EBAC
Olá 🙂 Sou Maria Letícia e tenho 22 anos. Atualemte trabalho como Professora de Inglês especialmente com crianças e aprendizagem criativa… Continue reading on Medium »
Fabiano, UX Researcher
Aqui, faço uma breve apresentação da minha carreira e de como estou me empenhando para ser um UX Researcher. Continue reading on Medium »
UX Research
Defend your why’s
Since I started in the tech industry, I met some great designers who inspired me not just because they were super creative, fast… Continue reading on…